“20th Century Asian Pears” produced in Tottori Prefecture. Now on Sale in California.

As of October, the famous “20th Century (Nijisseiki) Asian Pears” from Tottori Prefecture is now available at approximately 10 Tokyo Central stores across California. On October 14th, a promotional event was held at Tokyo Central Gardena to celebrate the launch. In-store tastings, Asian Pears sales, and the distribution of novelty goods were offered to customers. Tottori Governor Shinji Hirai and Hiroaki Ozaki, Director of JA Zen-Noh Tottori, attended the event, promoting the Asian Pears and the region’s charm while dressed in traditional bright green happi coats.

“The 20th Century Asian Pears may be a 120-year-old variety, but its glossy, pale green skin, balanced sweet-tart flavor, and crisp texture continue to attract both loyal fans and new, younger audiences. There’s a sense that a second wave of popularity is coming,” said Governor Hirai. “Tottori Prefecture is not only home to scenic beauty, like its famous sand dunes, but also a paradise of delicious foods—Asian Pears, crabs, wagyu beef, and sake. We would love for people in the U.S. to experience these flavors and visit us in Tottori.”

<Quick facts by Google>
Tottori is a coastal prefecture in southern Honshu, Japan’s main island. To the east lie the Tottori Sand Dunes, the largest sand hills in Japan. The nearby Sand Museum displays elaborate sand sculptures. In the capital, also called Tottori, is the French Renaissance–style mansion of Jinpūkaku and the cherry trees of Kyusho Park. Midway up Mt. Kyusho, the Tottori Castle Ruins offer panoramic views over the city.