Why Is the World Suddenly Obsessed With J-Pop? (The Anime Music Pipeline)
The Global Billboard Invasion For decades, Western pop and recently K-Pop have completely dominated the global music charts. But over the past few years, a massive cultural shift has occurred. Japanese artists like YOASOBI, Kenshi Yonezu, and Ado are racking up hundreds of millions of streams worldwide, completely shattering language barriers and consistently hitting the top of the global Billboard charts. You can now hear upbeat Japanese songs blasting from car stereos in Los Angeles or playing in cafes in Europe. Why is Japanese pop music (J-Pop) suddenly exploding in international popularity? The Anime Streaming Golden Age The biggest driver…


































