sudachi soba chilled noodles green citrus slices Japan summer

Japan Now! Sudachi Soba Is Trending, Japan’s Prettiest Way to Survive Summer (7/21)

For most Americans, summer noodles mean one thing: a heavy bowl best eaten in air conditioning. However, Japan is currently obsessing over the exact opposite, a dish so light and photogenic it looks like edible stained glass: chilled soba topped with a full spiral of paper-thin green citrus slices. It is called sudachi soba, it is trending on Japanese social media this week, and it might be the most beautiful thing you can do to a bowl of noodles. Quick Answer: Sudachi soba is cold buckwheat soba in chilled dashi broth, covered edge to edge with thin slices of sudachi,…

View More Japan Now! Sudachi Soba Is Trending, Japan’s Prettiest Way to Survive Summer (7/21)
Three Views of Japan Miyajima floating torii Itsukushima

Japan Now! The Three Views of Japan, a 380-Year-Old “Best Scenery” List That Never Changed (7/20)

For decades, travel media has ranked Japan’s most beautiful places, and the lists change every year. However, Japan itself settled this argument nearly four centuries ago. In Japan, July 21 is Three Views of Japan Day, celebrating a scenic ranking written in 1643 that has never been revised: Matsushima, Amanohashidate, and Miyajima. No additions, no updates, no Mt. Fuji. And this year one of the three has extra reason to celebrate. Quick Answer: The Three Views of Japan (Nihon Sankei) are Matsushima in Miyagi, a bay dotted with some 260 pine-covered islands; Amanohashidate in Kyoto, a 3.6-kilometer pine-forested sandbar called…

View More Japan Now! The Three Views of Japan, a 380-Year-Old “Best Scenery” List That Never Changed (7/20)
Doyo no Ushi unagi grilled eel Japan summer tradition

Japan Now! What Is Doyo no Ushi? The Day All of Japan Eats Eel(7/15)

For decades, America has had its seasonal food rituals: turkey in November, pumpkin spice in October, hot dogs on the Fourth. However, Japan has one that outdoes them all in specificity: one calendar-appointed day in late July when the entire country, from centuries-old specialty restaurants to fast food chains and convenience stores, sits down to eat grilled eel. It is called Doyo no Ushi no Hi, and in 2026 it falls on Sunday, July 26. Quick Answer: Doyo no Ushi (the “Ox Day of Doyo”) is the traditional day for eating unagi, Japanese grilled eel, believed to build stamina against…

View More Japan Now! What Is Doyo no Ushi? The Day All of Japan Eats Eel(7/15)
Japanese fireworks festivals hanabi taikai summer night sky Japan

Japan Now! Japan’s Fireworks Season Is 900 Festivals Long (Yes, Nine Hundred)(7/14)

For most Angelenos, fireworks mean exactly one night a year. Consumer fireworks are illegal in the City of Los Angeles, so the Fourth of July show is it: one evening of color, then eleven months of waiting. However, in Japan, fireworks season is just getting started in mid-July, and it will not stop until November. This year roughly 900 fireworks festivals, called hanabi taikai, will light up the country, and a single viral post listing this summer’s schedule has racked up over 3.4 million views. Quick Answer: Japan holds hundreds of major fireworks festivals every summer, with the biggest concentrated…

View More Japan Now! Japan’s Fireworks Season Is 900 Festivals Long (Yes, Nine Hundred)(7/14)
Bon Odori dancers circle yagura Shibuya summer festival Japan

Japan Now! Bon Odori Takes Over Shibuya! The 600-Year-Old Dance in Japan’s Trendiest District (7/13)

For decades, Shibuya has been shorthand for everything new in Japan: the scramble crossing, youth fashion, neon-soaked nightlife. However, on the evening of August 8, the district will do something radically old. The streets around SHIBUYA109 will close to traffic, a wooden yagura tower will rise in the middle of the road, and thousands of people in yukata will dance in circles to songs their great-grandparents knew. This is Bon Odori, and it is one of Japan’s oldest living traditions. Quick Answer: Bon Odori is the traditional circle dance of Obon, Japan’s midsummer festival honoring ancestral spirits. Shibuya Bon Odori…

View More Japan Now! Bon Odori Takes Over Shibuya! The 600-Year-Old Dance in Japan’s Trendiest District (7/13)
Red Brick Sunset 2026 Santa Monica theme Yokohama Red Brick Warehouse

Japan Now! Japan Is Building Its Own Santa Monica, and It Opens August 1 (7/10)

For years, Japanese pop culture fans in America have recreated a little piece of Japan at home, from ramen nights to anime conventions. However, this summer the tables have turned completely: Japan is building a full-scale replica of Santa Monica, palm trees, pier, white sand and all, right on the Yokohama waterfront. It is called Red Brick Sunset 2026, and it might be Japan’s most American event ever. Quick Answer: Red Brick Sunset 2026 runs August 1 to 30 at Yokohama Red Brick Warehouse, one of Japan’s most popular waterfront venues. This year’s theme is Santa Monica, complete with a…

View More Japan Now! Japan Is Building Its Own Santa Monica, and It Opens August 1 (7/10)
Ultraman 60th anniversary Ultraman Day July 10 Japan

Japan Now! Ultraman Turns 60! Japan Celebrates Ultraman Day (7/10)

For sixty years, one silver giant has been saving Earth on Japanese television, decades before superhero universes became Hollywood’s favorite formula. However, most American fans who discovered Ultraman through Netflix’s “Ultraman: Rising” have no idea that in Japan, July 10 is an official holiday for the character, and this year’s is the biggest one ever. The Ultraman 60th anniversary is officially here, and Japan is going all in. Quick Answer: In Japan, July 10 is Ultraman Day, officially recognized by the Japan Anniversary Association. It marks July 10, 1966, when Ultraman first appeared on Japanese TV. In 2026, the franchise…

View More Japan Now! Ultraman Turns 60! Japan Celebrates Ultraman Day (7/10)
Shinzo Abe assassination fourth anniversary memorial Japan

Japan Now! 4 Years Since the Shinzo Abe Assassination, Japan Remembers(7/8)

For decades, Japan has been known as one of the safest countries in the world, a place where political violence felt like a relic of another century. However, July 8 marks the day that assumption was shattered: four years ago today, former Prime Minister Shinzo Abe was assassinated during a campaign speech in Nara, an event that shocked Japan and made headlines around the globe. The Shinzo Abe assassination remains one of the most consequential events in Japan’s modern political history. Quick Answer: July 8, 2026 marks four years since former Prime Minister Shinzo Abe was fatally shot while giving…

View More Japan Now! 4 Years Since the Shinzo Abe Assassination, Japan Remembers(7/8)
Tanabata festival bamboo decorations with tanzaku wishes in Japan

Japan Now! It’s Tanabata! Why All of Japan Is Wishing on Stars Today(7/7)

Every July 7, something magical happens across Japan: train stations, shopping malls, and schools fill with bamboo branches covered in colorful paper strips, each one carrying someone’s handwritten wish. However, here is what most visitors never learn: according to the original legend, today is the only day of the year when two star-crossed lovers in the sky are allowed to meet, and all of Japan is celebrating their reunion at the Tanabata festival. Quick Answer: Tanabata (July 7) is Japan’s “Star Festival,” celebrating the once-a-year reunion of Orihime and Hikoboshi, two lovers separated by the Milky Way. People write wishes…

View More Japan Now! It’s Tanabata! Why All of Japan Is Wishing on Stars Today(7/7)
Sword Art Online Integral Domain new SAO movie 2028 announcement

Japan Now! New Sword Art Online Movie “Integral Domain” Announced for 2028 (7/6)

For over a decade, Sword Art Online has been the gateway anime that introduced millions of Western fans to the idea of living inside a video game. However, ever since the epic Alicization arc concluded in 2020, one question has haunted the fandom: what happens to Kirito and Asuna next? Japan just answered with the reveal of Sword Art Online Integral Domain. Quick Answer: A brand-new original Sword Art Online movie, titled Sword Art Online the Movie -Integral Domain-, will hit Japanese theaters in 2028. It tells a completely original story set after the Alicization arc, with a story concept…

View More Japan Now! New Sword Art Online Movie “Integral Domain” Announced for 2028 (7/6)
Motoori Norinaga, the scholar who defined mono no aware

JAPANESE SAMURAI / Motoori Norinaga

1730 – 1801 本居宣長 Motoori Norinaga The Scholar Who Unearthed the Sensibility of Japanese Culture . If you have ever felt a bittersweet ache at falling cherry blossoms, you already understand mono no aware. This uniquely Japanese sense of beauty was named and defined by one scholar: Motoori Norinaga. Motoori Norinaga, born in 1730 in what is now Matsusaka City in Mie Prefecture, is remembered as the scholar who illuminated the emotional core of Japanese culture—mono no aware, the deep sensitivity to the beauty and sorrow of human experience. His life traces the path of a boy captivated by books who…

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Japan heatwave 2026: extreme summer heat warning

Japan Now! A “Once in a Decade” Heatwave Is Coming(7/2)

Summer in Japan is always hot, and most travelers plan for it. However, on July 2, 2026, Japan’s weather agency issued a rare official warning: a “once in a decade” level of extreme heat is expected to hit large parts of the country starting July 8. If you are traveling in Japan this month, this Japan heatwave 2026 alert is one you should not ignore. Quick Answer: The Japan Meteorological Agency (JMA) issued Early Warning Information on Extreme Weather on July 2, 2026. From around July 8 (July 9 in the Tokai region), temperatures in Hokkaido, Tohoku, Hokuriku, Kinki, and…

View More Japan Now! A “Once in a Decade” Heatwave Is Coming(7/2)