“It all started with coming here to chase my dream of forming a band with Americans, touring the world, and becoming a rock star.” Atsushi Nakagawa founded AMAZAKE CO. in Los Angeles in April 2019. He is the creator of the “Amazake Latte,” which has gained popularity at Farmers Markets in Torrance and Hollywood. How did his dream evolve? We took a closer look at his life.
View More [Japanese Interviews: Life in LA] Atsushi Nakagawa, Spreading the Wonder of “Amazake” to the WorldAll Articles
Quiz – February 2026
Solution of Sudoku of vol.220 (2026 February issue).
View More Quiz – February 2026Why Do Cashiers Refuse to Take Money Directly From Your Hand?
Japan is known for its advanced technology, so tourists often assume they can use Apple Pay everywhere. However, be careful. Some specific spots—especially local Ramen shops, old Izakayas, and shops with ticket machines—might still be CASH ONLY. It is always safer to carry some yen, just in case!
View More Why Do Cashiers Refuse to Take Money Directly From Your Hand?Why Do Japanese Waiters “Ignore” You Until You Call Them?
In the US, you sit down and wait for a server to come to you. In Japan, if you just sit there, you might wait forever. Japanese servers prioritize privacy and will not “bother” you until you call them. If you are hungry, do not wait for eye contact—you need to take action.
View More Why Do Japanese Waiters “Ignore” You Until You Call Them?Why Do Japanese Waiters Make an “X” Sign at Me?
You walk into a busy restaurant, and the staff looks at you and crosses their arms in an “X” shape. Are they angry? No. In Japan, making an “X” with your arms means “Full” or “No Vacancy.” It is a quick, silent way to tell you from a distance that there are no seats available. Don’t take it personally; just look for the next place!
View More Why Do Japanese Waiters Make an “X” Sign at Me?JAPAN RAIL CAFÉ Los Angeles Returns! JR East Pop-up Store at Tokyo Central Gardena (Feb 6–8)
Back by popular demand! The “JAPAN RAIL CAFÉ Los Angeles” pop-up store is returning to Tokyo Central Gardena for three days only, from February 6 (Fri) to February 8 (Sun).
View More JAPAN RAIL CAFÉ Los Angeles Returns! JR East Pop-up Store at Tokyo Central Gardena (Feb 6–8)Tokyo Central Grand Opening in Emeryville!Opening Specials on Jan 31!
Great news for Bay Area residents! Tokyo Central is celebrating the Grand Opening of its new location at the Bay Street Emeryville mall on Saturday, January 31, 2026.
View More Tokyo Central Grand Opening in Emeryville!Opening Specials on Jan 31![Japanese Interviews: Life in LA] Chiyo Mori, Simultaneous Interpreter
Simultaneous Interpreter and Assistant Professor at the Middlebury Institute of International Studies: Chiyo Mori
View More [Japanese Interviews: Life in LA] Chiyo Mori, Simultaneous InterpreterWhy Smart Travelers Don’t Buy Paper Train Tickets in Tokyo?
Walk into a Tokyo station, and you will see a giant map with hundreds of station names. Trying to find your fare is stressful. The truth is, most locals don’t buy paper tickets. They use IC Cards (Suica or PASMO). And the best part? You can add them to your US iPhone or Apple Watch right now! You do not need a Japanese phone number or Apple ID.
View More Why Smart Travelers Don’t Buy Paper Train Tickets in Tokyo?Get 10% Cash Back! The Ultimate Guide to “Tax-Free” Shopping
Shopping in Japan is already affordable due to the weak Yen, but you can make it even cheaper. Look for the “Tax-Free” logo (usually a cherry blossom icon) at shops like Don Quijote, Uniqlo, and drugstores. As a tourist staying less than 6 months, you are exempt from the 10% consumption tax. It’s an instant discount!
View More Get 10% Cash Back! The Ultimate Guide to “Tax-Free” ShoppingIs It Rude to Eat on the Street? The Truth About “Tabearuki”
In NYC, walking with a slice of pizza is normal. In Japan, walking while eating is generally considered bad manners. It is seen as “sloppy” and risks spilling food on others or the clean streets. If you buy a snack from a convenience store, the polite thing to do is to stand outside the store, eat it quickly, and throw the trash in the store’s bin before moving on.
View More Is It Rude to Eat on the Street? The Truth About “Tabearuki”Japan Deluxe Tours: New Year Travel Promotion — Get 10% OFF Spring Cherry Blossom & Cultural Tours! —
Celebrate the arrival of 2026 with Japan Deluxe Tours! They are currently offering a special “New Year Travel Promotion” where you can get 10% OFF select tour packages booked by Saturday, January 31st.
View More Japan Deluxe Tours: New Year Travel Promotion — Get 10% OFF Spring Cherry Blossom & Cultural Tours! —